Why Recommerce Can Be More Profitable Than Selling New

Recommerce often outperforms traditional retail on one simple metric: profitability.

Why?

Because the cost of acquiring recommerce supply is usually lower than sourcing new goods.

Think about where that supply comes from:

• Trade-ins brought in by your own customers
• Product returns that can be refurbished
• Buybacks at favorable prices
• Even free take-backs in some cases

And if your customer journey is designed to encourage those goods to come back to you again and again, you’re locking in cheaper future supply too.

Lower input costs. Repeat resale opportunities. Higher margins.

#Recommerce #TWICECommerce #Profitability #CircularEconomy #RetailStrategy