In Central Europe, there’s a full ecosystem built around collecting and redistributing old rental gear.
Specialized aggregators go from ski resort to ski resort, buying up used skis at the end of each season. Then they take them back to their home country, refurbish them, and resell them as “good as new” through outlet channels.
It’s not just smart—it’s a working circular playbook.
These product lifecycles span countries, seasons, and use cases. That’s recommerce at scale.
#Recommerce #RentalGear #TWICECommerce #CircularEconomy #SkiIndustry