Corporate recommerce is when established retail brands sell secondhand, refurbished, or rental products under their own name.
🔹 Where do they get their supply?
- Product returns – Items that come back from customers.
- Buyback programs – Brands repurchase items from end users.
- Recommerce-specific supply – Some brands now manufacture new products designed for resale or refurbishment.
- Retailers are moving fast into recommerce to extend product lifecycles, increase profitability, and meet sustainability goals.
- This is where platforms like TWICE Commerce help brands manage secondhand supply, track inventory, and sell it through their own branded channels.
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