Reports

Reports overview showing available analytics and reports — Reports

This view can look different dependent on your user role.
See Visibility & Permissions for details.

Advanced reporting is available on the Standard and Enterprise plans. See plans.

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reports

Primary Purpose

Reports gives you 70+ built-in reports organized across six categories. Each report includes score cards, charts, and a data table you can filter by date range, location, and comparison period.

Sales (36 reports)

Track revenue, average order value, gross profit, and sales breakdown by product, location, channel, customer, and currency. Includes dedicated views for subscriptions, bookings, discount codes, and weekly sales patterns.

Orders (12 reports)

Monitor order volume over time, fulfilled orders, return rates, and returns by product. View orders grouped by status and purchase type, track average booking duration, and see upcoming returns for proactive inventory planning.

Customers (9 reports)

Analyze new customer registrations, returning customer rate, and customer lifetime value. Segment customers by country and location, and compare new versus returning customer sales contribution.

Finances (8 reports)

Accrual-basis Revenue report and cash-basis Payments report with deferred revenue tracking, reconciliation bridge, and CSV export. Also includes payment volumes over time, breakdowns by gateway and method, payment fees, and per-order payment details.

Inventory (7 reports)

Monitor stock levels by status, inventory value per article, daily items sold, and sell-through rate. Analyze per-article utilization including order count and revenue generated.

Integrations (1 report)

View website analytics data from connected third-party sources.

Report Features

Every report shares a common set of tools for analysis and comparison.

Date Range & Comparison

Filter any report by date range using presets (last 7, 30, or 90 days, last week, last month, last year) or a custom range. Compare against the previous period or previous year to spot trends.

Visualizations

Reports display data as line charts, bar charts, horizontal bar charts, or donut charts depending on the metric. Each report also includes a full data table beneath the chart.

Score Cards

Summary metrics appear at the top of each report showing key values (revenue, count, percentage, or duration) with percentage change indicators compared to the selected comparison period.

Search & Favorites

Search across all your reports by name. Bookmark frequently used reports for quick access from the sidebar.

Location Filtering

Filter report data by location to analyze performance across individual stores or warehouses.

Anatomy of a report

Each report has four sub-views you can switch between.

Dashboard

The default view: score cards at the top, primary chart, and quick filters. Best for at-a-glance trends and percentage changes.

Raw data

The full data table behind the chart — every row, every column. Sortable, searchable, and filterable.

Details

Per-row drill-down showing the records that make up the aggregated values — useful for verifying numbers and finding outliers.

Export

Export the report (current view, with active filters applied) as CSV. Exports can also be scheduled and emailed via Workflows.

Example

Fetch report data from the API by specifying a report ID, date range, and optional comparison period.

curl -X GET "https://server.twicecommerce.com/v1/reports/sales-overview?start=2026-01-01&end=2026-03-31&compare=previous_period" \
  -H "Authorization: Bearer {token}" \
  -H "Content-Type: application/json"

const report = await twice.reports.get({
  id: 'sales-overview',
  start: '2026-01-01',
  end: '2026-03-31',
  compare: 'previous_period',
});

Here are a few key concepts of TWICE Commerce that relate to Reports.

Report Categories

Reports are organized into six categories — Sales, Orders, Customers, Finances, Inventory, and Integrations — each covering a different area of your business. The sidebar navigation groups reports by category for quick access.

Period Comparison

Every report supports comparing the current date range against a previous period or the same period last year. Score cards show percentage change indicators so you can identify growth or decline at a glance.

Data Export

Report data is available through the API with all active filters (date range, location, comparison period) applied, so you can integrate report data into external dashboards or workflows.

Visibility and Permissions

Access to this view is controlled by your . Your user role determines both and for , , and access levels.

Visibility
Permissions

Feature	Admin	Manager	Member
Sales Reports	✓	✓	✗
Order Reports	✓	✓	✗
Customer Reports	✓	✓	✗
Finance Reports	✓	✗	✗
Inventory Reports	✓	✓	✓
Integration Reports	✓	✓	✗

Resource	Admin	Manager	Member
View Reports	Manage	Manage	View
Export Data	Manage	Edit	View
Manage Favorites	Manage	Manage	Manage

Finance Reports

Revenue and Payments reports — accrual vs cash-basis analysis with reconciliation

Orders Overview

Manage all order types in one unified view

Inventory Overview

Track and manage all stock items in your inventory

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Primary Purpose

Report Features